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Card Decks are a tool for generating high quality, cost effective enquiries from large consumer groups at home.
Card decks are a collection of approximately 30 postcard-sized advertisements printed, addressed, collated, wrapped and mailed to consumers at home.
They are easy to open and flick through and each card can simply be completed and dropped back in the post using the advertiser's freepost address.
Typically with a 300,000 to 600,000 circulation, each title targets certain lifestyle characteristics; affluent empty nesters, or gardening enthusiasts, or families for example.

You can reach your target audience
With two titles to choose from
Letterbox Impact
With their unique size and design they stand out in the daily mail
You share the cost of success
The cost of data, printing, packaging and postage is shared
You can negotiate category exclusivity
That is, with prior arrangement, no directly competitive product will be participating in the card deck you advertise in
You can track and test offers
Via the reply paid coupon on the reverse and by testing offers and creative on the front as well as using media codes to track phone and web responses.
How does the pricing work?
Ask our sales team about our test rates for full, half or state runs.

Card Decks